Our Values & Philosophy

We are a minimal & contemporary demi-fine jewelry brand focused on providing quality jewels at affordable prices. What is demi-fine? Demi-fine is the craft and art of using 14k gold filled or .925 sterling silver.

Gold Filled: 5% 14kt gold bonded to metal alloy. Highest grade metal in the market and closest to solid without the price tag. Worry and hassle free. Hypoallergenic and water friendly to add.

Sterling Silver: 92.5% silver mixed with 7.5% metal alloy.